New journalism and new journalists

INMERSIVE JOURNALISM

Another characteristic of technological development is that a new communicative process is being created, a new way of relating everyday reality and informing about daily events: immersive journalism. Thanks to virtual reality and the experience of video games, a sensory and interactive experience that amplifies the impact of the story has been created. An aesthetic approach is made to the account of events that relates reality and our knowledge of the world, with the representation of the environment in which we live and the way in which we experience them.

The technologies and virtual reality equipment provide the sensory perception of exploring space to the immersive digital narrative. They remove the physical border sensory and encourage the sensation of inhabiting another environment. In this way, the participant experiences a virtually created scenario in which a journalistic story is represented: it is placed on the character's digital skin and reconstructs the facts with a sense of presence. The video game, on the other hand, brings capacity for action in a digital space or story. Incorporating the logic of the game into journalism allows reflection and practical experimentation, more alive than ever, which can serve to understand a complicated situation.

The conviction to use immersive characteristics is that this type of experience increases empathy, sensitivity, and understanding of the reality that is nourished. Human knowledge is amplified with the first-person experience of a believable world. It's about getting historical experience.

“That sense of presence that people feel brings them very close to the subject; well, I think that raises some ethical issues too.” Mandy Rose, co-creator of interactive-documentary organisation i-Docs.

Although it is still an emerging and minority trend, it is increasingly used in the field of journalism. Thus, the media are becoming generators of experiences. Experience is a new reality.

NEW PROFESSIONAL PROFILES

With innovations and new consumer habits that are being created non-stop in contemporary society, it is not surprising that the media have to adapt their professional teams continually. It is necessary to incorporate new professional profiles to be able to respond to the unique needs of the sector.

In all areas of the newsrooms, new positions are created and specialists are incorporated, depending on the needs or the demand of the clients. It should be noted that the user experience becomes a fundamental part of any digital equipment, as has already been said; The user experience expert designer, together with the organization's data orientation, indicates the digital maturity of the organization.

In addition to these novelties, the structure of the newsrooms is changed, which become workspaces in which converge profiles that combine fundamental and transformational skills. The most advanced writing models, digitally speaking, tend to be configured as collaborative networks between different patterns that are grouped around the development of products. In general, the media is committed to diversity, continuous training, and innovation.

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